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Once your customers have opted-in, don’t drop the ball! There are key elements to every online funnel, each with an important role in your digital strategy. Watch the video to learn about [...]

There are many ways to repurpose content, and it’s an important strategy for getting the most out of every piece of content you make the effort to create. Learn a couple of easy ways to [...]

The word content is being overused! Not every word you write for your marketing is “content.” Make a critical distinction that will help you see your online presence in a new way. As [...]

My favorite part of content marketing is… the content! Coming up with topics and making connections through your words, either written or spoken. But in order to distribute your content, [...]

Unfortunately, one of the most common things I see when it comes to content marketing is businesses that are inconsistent. They post a couple of articles, send a few newsletters, or shoot a video [...]

The word “content” is starting to get over-used. What really qualifies as content, and what is just copy? What’s the difference, and when should you use each of them? Find out [...]

The “honeymoon phase” is something that happens with all new things. With a new relationship, it’s the exciting time when love blinds you from the imperfections of your partner. In [...]

Know your customer and speak their language. This is harder than you think because of the “Curse of Knowledge.” Watch the video to see what I mean…

Important vs. Urgent. How do you decide? According to Dictionary.com, Important means of great significance or consequence, while urgent means compelling or requiring immediate action. Both [...]

Have you fallen off the bandwagon of creating content? Feeling like you lost your momentum? Finding it hard to create your next blog post or e-newsletter? I hear you! I have spent the past couple [...]