Content Creation

Do You Feel Safe Enough To Create?

When you ask a kid to draw something, they just do it. They scribble it down and proudly show it to you, whether it actually looks like the thing or not.

They’ll happily answer any questions you have about it.

“So, what is that?”

“That’s the head”

“The head is green?”

“Yup!”

Adults, on the other hand, are totally different. […]

Make A Holiday Video

This year, my family and I sent out a holiday card with a QR code on it (and a website address). When the recipients scan the code or go to the website, they will see a holiday greeting in video form. My husband created a fun compilation of the moments we captured on our […]

Getting Clients Online: The Missing Link

All too often, I see businesses with a great product or service trying to sell it directly through e-mail or social media.

What’s wrong with that you ask?

It doesn’t work very well, that’s what.

Don’t get me wrong. Online marketing is an incredibly powerful way to grow your business and get in front of lots more […]

Do I Have To Write Something Again This Week?

Can I be totally honest with you?

I don’t want to write this blog article right now.

I’m exhausted. My mind is weary from a week of traveling and long hours.

I thought about just skipping it. You probably wouldn’t even notice, right? I’ll come back to it again next week.

But here’s the thing. I committed to doing […]

How To Get Out Of Creative Isolation

For some people, sitting down at the computer alone with the goal of writing something – anything – is painful. It doesn’t matter if it’s a blog article, a page for your website, an email, an e-book… the feeling is the same.

It’s isolating.

It brings up your self-doubt.

It makes you want to go hang out […]

3 Successful Approaches To Consistent Content Creation

Everyone has a different approach to creative projects. I’ve worked with a lot of clients, and there isn’t a one-size-fits all solution to getting it done. Some people are great with structure and planning while others are okay with a more seat-of-your pants approach.

It isn’t about being right or wrong. There are pros and […]

Can You Create On The Spot?

When it comes to creating something, are you a planner or an improviser?

In my work, I’ve started to distinguish between different creative approaches. Some people are much more comfortable with a well-planned and thought out process. Certain projects or situations necessitate this kind of approach.

Other people and circumstances call for a more spontaneous experience […]

What To Write About This Time

 

You are committed to putting out content consistently (or you should be!). Your followers and prospects need to hear from you on a regular basis to build the trust and relationship that leads to deeper engagement.

That means you need to write something… again.

But you just aren’t sure what to write about this time.

First of […]

Is Your Energy Effecting Your Impact?

The energy you bring to the content you are writing becomes a part of it.

Will it draw people in and attract their attention?

Or will it simply feel like more empty words?

A big part of what determines that is your own state when you are writing. If you go kicking and screaming to your writing […]

Losing Touch? You Need A Retreat

I believe that entrepreneurship is a creative endeavor.

But sometimes it can feel more like a task factory than a creative outlet.

As you become a business-building machine, it’s easy to lose touch with your passion, lose sight of your vision, and even lose connection with the people you serve.

That’s tragic!

The kicker is that your passion […]