Monthly Archives: April 2014

Getting Started With Video Content

Video can be a wonderful form of content. It has a lot of benefits that written content just can’t provide. But it has it’s own challenges as well.

Because there is a video camera on practically every device, it is easy to think that you can just whip out a video on your own. And […]

Content Does It All – What Content Marketing Really Does

Content marketing is such an incredible tool, and is becoming the cornerstone of online marketing. But it can seem very broad and unclear. It overlaps with many other forms of online marketing, which adds to the confusion. So what exactly qualifies as content marketing?

Well, it’s not as complicated as you might think. First of […]

Small Business Owners Must Become Content Creators

If you want to market your business online, you must become a content creator.

That is the reality of online marketing. You may also be a coach, or a designer, or a consultant, or a fill-in-the-blank. But in your role as a small business owner in charge of getting your message and your service out […]