Monthly Archives: July 2013

4 Cs of a Great Free Opt-In Offer

When building your list, the most important thing to have is a truly compelling free offer. What are you giving people in exchange for their information?

People will no longer sign up for a list without getting something in return. They are really signing up to get something that they will benefit from. This item […]

Is Your Website Stuck In 1999?

I’d like to ask you a couple of questions about your website…. What value does it provide to your prospective customers? How often does it change? What can visiters do on your site?

I see so many small business websites that are designed with the same formula that was created sometime in the late 90s, and somehow […]